Thursday, February 23, 2017

Video Of The Week: Rage Against The Machine

It may have been too long since I last featured Rage Against The Machine, so I thought I could show them from yet another single from their 1999 masterpiece The Battle Of Los Angeles, this time with Guerilla Radio, directed by Honey (the husband-and-wife directing duo of Laura Kelly and Nicholas Brooks:

It's a parody of the early-to-mid 1990s Gap ads directed by Pedro Romhanyi where people would dance around in the brand's clothing in a white backdrop while the "hip" music of the day (among which punk band Rancid) ran in the background. Instead, RATM use the video to criticize the garment industry.

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